Hi, I’m Tara

I’m a creative-turned-content designer with nearly 20 years of experience between agencies and brands. I'm based in the NYC metro area, where I live with my family, two dogs, and our cat.

I love to build and make things, which is probably why I love designing with language. When I’m not doing that, I’m usually planting flowers, painting, or DIY-ing something a little too ambitious.

My philosophy

“Design is the intermediary between information and understanding.”

— Hans Hoffman

Content design bridges the gap between people and products. It guides, supports, and reassures people, helping them move confidently through our digital world.

Hans Hoffman, Laburnum, 1954
Oil on linen, 40 x 50 inches